
Objective: Foot Dynamics originally asked me to create a new website for them. Following its completion they wanted an ad series to promote their website and to reinforce their new identity. Due to the nature of their work the ads needed to inform and educate the customer.
Design Solution: I incorporated graphic elements and photos used in the website to maintain their new brand. Ad copy was informative, yet brief enough to hold the reader’s attention. Large type sizes were used for quick and easy reading.