
Objective: The client wanted a promotional piece to fit into standard tourist display units. Since it would be in a display rack with numerous competitors, their piece had to have enough visual impact to stand out from the rest.
Design Solution: A 2-sided card format was chosen rather than a brochure. This way the client's budget would not be compromised in the achievement of high quality. Full colour was a must to enhance their unique pottery, attract attention and make this piece jump.